Duplicate Website Content and Redirection

Every website owner has some or the other issues regarding duplicate content. Hence, in order to resolve these duplicate content issues webmasters have started taken a proactive approach. But, they also expect some contribution from you, so that best and genuine website should rank higher. Let me make you aware of the contributing tasks, which can help you stay away from all the hassle and pain and to get a better Search Engine Placement.

After restructuring your website, give a permanent redirect in .htaccess file to intelligently redirect users as well as Search Engines. Specify your preferred version – printer or robot.txt file and www or non-www (if you have link on other sites, then specifically mention how do you want your URL to be indexed links with www or links without www) for indexing, instead of webmasters taking a decision on the best version, also specify how your website should be taken into account using www or non-www version.

Despite including lengthy copyright text on the bottom of every page, write a very brief summary and link it to a page with complete details. Use Top Level Domains whenever and wherever possible to manage country specific content, to let webmasters serve the most appropriate version of a document. Make sure you're accustomed with how content is showcased on your site, especially if it includes a blog, a forum, or related system that often shows the same content in multiple formats. For any other issue regarding duplicate content you can file a DMCA request to claim ownership of the content and have webmasters deal with the rogue site.

In short, a general awareness of duplicate content issues and a few minutes of thoughtful preventative maintenance should help you to help webmasters provide users with distinct and Relevant Website Content.

To Read More about This topics go to Google Webmaster's Blog

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Search Engine Strategies by Google

During Search Engine Strategies conference in Chicago, many questions regarding duplicate content were arose. People are still not completely aware of the concept behind duplicate content. As such, it has different meanings and there is a bit of confusion on this subject.
Substantial blocks of content within or across domains that either absolutely match content on other websites or are almost similar, are considered as duplicate content by Google. Sometimes this duplication is unintentional but sometimes it is intensionally copied to influence Search Engine Rankings or drive more traffic via popular or long-tail queries. Duplicate content affects the beauty of searching content on different websites. Generally users expect unique information on different websites and they really get annoyed when they find the same set of information or considerably same content on the websites. Moreover, webmasters also do not appreciate complex URL.

So, those who were involved in such practices should be careful from now onwards because your website will be supplemented if any duplicate content is found on your site.

While crawling and serving search results, Google index and show pages with exclusive information. This filtering means, for instance, that if your site has articles in "regular" and "printer" versions and neither set is blocked in robots.txt or via a noindex meta tag, we'll choose one version to list. In the rare cases in which we perceive that duplicate content may be shown with intent to manipulate our rankings and deceive our users, we'll also make appropriate adjustments in the indexing and ranking of the sites involved. However, we prefer to focus on filtering rather than ranking adjustments ... so in the vast majority of cases, the worst thing that'll befall webmasters is to see the "less desired" version of a page shown in our index.

Duplicate content can hurt the Search Engine Optimization and To Read More about this article read the Google Webmasters Blog

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